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Waste Management Company Launches Zerowasteometer

Waste Management Company Launches Zerowasteometer
22 January 2021

Reconomy has launched a new tool to help organisations plot a path towards zero waste status whilst aligning it to their impact on climate change.

The Zerowasteometer quantifies an organisation’s various forms of waste management as either a positive figure (associated with reuse and recycling processes) or a negative (landfill and incineration/energy from waste).  Their performance is then displayed on an easy-to-understand tachometer and dashboard.  

The objective is to support companies in working towards the Zero Waste International Alliance’s target of more than 90 per cent of all discarded resources to be diverted from landfill and incineration.

As the tool is normalised and uses the same indices irrespective of volume, users can input and aggregate data for multiple sites and better understand performance over their entire estate. In doing so, they can identify areas of opportunity or poor performance and develop a clear roadmap with measurement points to ensure progress.


Streamlined Energy and Carbon Reporting (SECR)


This approach supports the legal requirements for environmental reporting that came into effect on 1 April 2019 under Streamlined Energy and Carbon Reporting (SECR), and supports recommendations made by The Taskforce for Climate and Financial Disclosure (TCFD).

For qualifying organisations, the obligations require them to measure their waste so that it can be reduced and managed more sustainably in line with reducing carbon emissions. This means using the Waste Hierarchy to measure types of wastes, volumes being produced, their disposal routes and end destinations.

Nathan Gray, Head of Sustainability at Reconomy, commented: “We are delighted to share with everyone our open-source Zerowasteometer. This is one of the first tools capable of providing organisations with a simple picture of where they are on their zero waste journey, and what they need to think about to drive it forward. 

Resource management plays a vital role in the overall context of reducing carbon emissions and as we build back from the impact of the pandemic, many organisations are redoubling their efforts and setting out ambitious targets for the years ahead.”

The Zerowasteometer also provides users with a projection on their current climate change impact, with actions and a proposed trajectory indication based on the figures entered. If all waste is recycled, this results in a +1°C trajectory and conversely, if everything is either burnt or buried a +3°C path is observed.  Middle of the road performance is regarded as between 2 and 2.5 degrees.  Access to this information and a broader climate change context can play an important role in elevating strategic discussions relating to waste, circular economy principles and resources up the corporate agenda.

In addition to the obvious environmental benefits, improved resource efficiency is also proven to realise a significant financial gain with potential cost savings that can equate to 1 per cent of turnover through proven waste minimisation initiatives.

Picture: a photograph of a computer screen showing the Zerowasteometer dashboard 

Article written by Ella Tansley | Published 22 January 2021


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