The Leading News & Information Service For The Facilities, Workplace & Built Environment Community

Wednesday, 1 April

Social Enterprise Wants You To Steal Its Staff

A staff profile on a box of BECO soap

BECO, the social enterprise soap brand, is taking a new approach to business by launching an employment drive calling on employers to #STEALOURSTAFF and help close the disability unemployment gap.

BECO's founding charity, Clarity & Co, has supported the employment of people with disabilities for 165 years. BECO (whose campaign launched at the beginning of September) highlights their staff in the hope that those who want to, will go on to secure jobs outside of the organisation and free-up opportunities for new staff in need of employment.

Staff profiles have started to take over the brand’s packaging in key retailers Waitrose and Sainsbury’s and on the BECO website showing consumers and would-be employers the chance to get to know the talented workforce.

BECO is also calling on competitors and UK employers to take a stand when it comes to recruitment. 80% of BECO’s workforce is visually impaired, disabled or disadvantaged. BECO wants to show big corporations the value and skillset in every person by encouraging employers to follow suit and see workability, not disability.

1 in 5 people living in the UK are disabled and an estimated 48% are unemployed – that’s over one million jobseekers looking for opportunities and a disability unemployment gap of 30% (only 52% of disabled are employed vs 82% of the general working population).

 

How you can help make a difference

Keep buying BECO soap for your homes and offices. Everyone can create real and sustainable change, just by washing their hands. Every bar of soap and bottle of handwash BECO sell helps to provide real jobs for people with disabilities. If every person in the UK switched to BECO soaps, the brand could create 45,000 new jobs for people with disabilities.

 

Walk the walk

Camilla Marcus-Dew, Head of Sustainable Growth at Clarity & Co, said: “We want to give people who want to work, the opportunity to work. It’s as simple as that. Some of our staff at BECO have been at the organisation for more than 30 years. As much as we love our team and their loyalty, we want to help them and others to have further opportunities. We want to show that as a society we can close the disability unemployment gap.

On average, there are over 250 applications for any corporate role in the UK, so it’s hard to stand out. The only way we were going to make a difference was to go big and reach the millions of supermarket shoppers through the CVs on our products and calling on big corporations to make a stand and change their hiring policies.

"We need people to start acting and living their values, not just talking about it.”

Picture: A staff profile on a box of BECO soap.

 

Make a new hire

Take a look at BECO.’s employees and their CVs on beco.co.uk/stealourstaff.

Article written by Cathryn Ellis

Share



Related Articles

Scousers Score As Liverpool Nets Skills Boost

The contractor behind several important building projects in Liverpool has launched a skills academy in the city to equip dozens of local people with qualifications to...

 Read Full Article
Military Intelligence Disability-Smart

A range of organisations have been recognised for leading the way on positive change at the Disability-Smart 2019 Awards - and the secret is out, MI5 was amongst the...

 Read Full Article
Here Comes Your 19th Nervous Breakdown

How integrated are your facilities management and wellness programmes? asks Marcus Hill in a world where mental health in the workplace is a huge issue and the UK sits...

 Read Full Article
Zurich Awards Gold For Responsible Business Practice

Suppliers have earned Zurich UK’s seal of approval for corporate responsibility and sustainability credentials. With sustainability and social impact now a...

 Read Full Article
Golden Service Awards See Key Themes Of Respect, Diversity & Wellbeing

March 4 saw the biennial Golden Service Awards take place at the London Hilton on Park Lane – the awards are amongst the most sought-after accolades in the FM and...

 Read Full Article
Up The Elephant And Round The Castle – Rockwell Achieves Salvation

Rockwell has exchanged contracts on the Salvation Army Headquarters in the heart of Elephant and Castle in the London Borough of Southwark. The freehold purchase of at...

 Read Full Article
Inclusivity Role Models Shine As Stonewall's Top 100 Employers Are Revealed

More workplaces than ever are taking LGBTQ+ inclusion seriously – with 503 entries received to get on Stonewall's Top 100 Employers 2020 list. The...

 Read Full Article
Spruce Springclean Leads Band Of Great Trade Names

As we head in to the brighter future of 2020, ThisWeekinFM has teamed with a comparison site to identify some great trade names - and also discover a less than chirpy...

 Read Full Article
IOSH Health & Safety training - Half-price For Veterans

Gaskell Safety is offering ex-forces personnel 50% off places on a three day IOSH Approved Managing Safely Programme and Working Safely Programme. Gaskell Safety...

 Read Full Article
PFM Awards - Judges Wrangle Over Winners

The evening of November 6 saw the 2019 PFM Partnership Awards dished out - but according to the organiser, the winning of the gongs was not as straight-forward as has...

 Read Full Article