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Saturday, 28 March

Unstructured Data Into Business Insights

Patrick Ghilani

MRI Software, a global player in real estate software solutions, announced a range of new solutions during the opening general session of MRI Ascend, the company's North American users conference, held between October 13-16.

The announced products bring new payment, lead management, lease intelligence and secure signature capabilities to MRI’s portfolio, while offering a more modern, consumer-oriented user experience (UX) for both clients and their customers – along with greater choice and flexibility.

The conference had 1,300 attendees including representatives of more than 60 technology partners. This will be followed by sister events in the UK, Australia and South Africa in 2020.

“Ascend creates an atmosphere where we can listen, learn and collaborate with clients and partners and define what it means to succeed in the ever-changing real estate technology landscape,” said Patrick Ghilani, MRI’s Chief Executive Officer, who addressed the event’s general session. “The record number of innovations we’re launching at Ascend is indicative of the growing global momentum of proptech as well as the increased adoption of and demand for flexibility and choice in real estate tech.”

 

Gateway

  • Gateway is a new App based homepage for all MRI and third-party solutions to which a user has access, providing:

  • Icons on the homepage that give the MRI user interface the familiar look and feel of a smartphone or tablet.

  • Alaunch screen that can be tailored to make any and all applications available to users via a click, creating a singular user experience,

  • Unified point of entry for all MRI-related applications through secure, single sign-on access.

  • The ability to add new applications from MRI’s own portfolio or its partner network.

 

Payments

MRI Payments is a payment-processing solution that supports online and check payments for residential properties, offering:

  • Digital payments platform that simplifies the experience for site managers, prospects and residents.

  • Complete visibility into all transactions with a dashboard that tracks payment trends as well as alerts and notifications,

  • The ability for all transactions to be processed via a fully integrated solution, making it easier to ensure on-time payments, reduce workload and errors, and simplify the approval and onboarding process,

  • Support for more traditional check and money order payments as well as cash-based payments,

  • A new option in an array of easy-to-integrate payment systems available in the MRI ecosystem.

 

Lead Management

MRI Lead Management integrates and extends the capabilities of Dynamic Lead Solutions, which was acquired by MRI in June and brings technology for tracking and engaging potential residents into the MRI Living suite of residential solutions in order to:

  • Give owners and operators a comprehensive set of tools to manage prospects from lead to lease;

  • inform strategic decisions in marketing, leasing, staffing and operations.

  • Offer a road-tested solution that supports a customer-centric approach, helping improve the renter experience and maximize occupancy.

 

Lease Intelligence

MRI Lease Intelligence brings AI-powered lease abstraction into the MRI @ Work suite of commercial solutions through the integration of Leverton and MRI. Acquired by MRI in July, Leverton enables commercial property owners, operators and occupiers to:

  • Extract lease data and analyze it to gain insights.

  • Ensure data accuracy by directly integrating MRILease Intelligence with MRI property management solutions.

  • Increase transparency and auditability of extracted lease.

 

Secure Sign

MRI Secure Sign leverages the capabilities of CTM Software, acquired by MRI in February and enables clients to create and send their real estate documents for signature easily and efficiently with purpose-built integrations from within the MRI platform, providing:

  • The ability to generate a document workflow and a dynamic document template, enabling documents to be sent to multiple recipients in a specific order from a single send.

  • An integrated user experience for initial document flow and signing and for managing these so that contractual agreements are stored effectively within the system for future reference.

 

Ecosystem

Ghilani concluded: “As the real estate industry continues to evolve, our suite of open and connected solutions will give MRI clients the flexibility to stay ahead of the curve. Bringing together MRI, partner and other third-party solutions into a single user experience enables clients to directly access the exact mix of applications they want, making it easier than ever to create the ecosystem that works best for their business.”

Picture: Patrick Ghilani.

Article written by Brian Shillibeer

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